Rapid Learning Deployment
The eLearning evolution (e2)
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November 2002  

in this issue

A Note from the CEO

Build It...But Will They Come?

Corporate Universities

Let's Get Personal

What's COOL...What's HOT...

rapidLD eLearning evolution (e2) Overview



A Note from the CEO

"KUDOS to Elliott Masie! I just had an opportunity to review the proceedings from TechLearn 2002. What a great approach to a 'learning event' - move the content online, create a user forum, and develop an extension to the conference that could potentially have a life of it's own. This gives those that could not attend a sense of topics important to the day. It also reinforces that content is not the only reason to attend - collaboration among the attendees is equally important to the conference value proposition. If you have not had a chance to review this, you should go to www.techlearn.net and join in the fray!

What do we do? rapidLD provides consulting services focused in the learning industry. Our consulting offerings evolve around four Customer questions:

1) Where do I start? (Strategy and Business Plan Development),

2) Who do I partner with? (Vendor Analysis and Selection),

3) How do I maximize my investment? (Deployment) and

4) Am I getting the most out of my current tools? (Optimization).

If you think that we might collaborate on one of these topics and want more information, edit your Interests (at the bottom of the page) and we will send you more information.

We have seen many customers realize fabulous benefits from learning technologies. We hope that you have that same success!

Visit our Home on the Web!

   Dear Guest,

Welcome to rapidLD's November issue of The eLearning evolution (e2). In this issue you'll learn from eLearning leaders like AT&T, and get insight into Corporate Universities. We hope you enjoy reading this issue and we hope you refer a friend!

  • Build It...But Will They Come?
  •    Lessons learned from Knowledge Management implementations at AT&T

    By Dr. Albert Siu
    former Chief Learning Officer, AT&T

    Eight years back when AT&T began developing its knowledge management and e-learning capabilities, they were anticipating that once the capabilities were established, employees would freely tap into or contribute their expertise to this knowledge reservoir. What they didn't take into account were the Human, Social, Political and Economic dynamics of knowledge management and e-learning. The problem? Their utopian thinking did not account for the dynamics that govern how information is shared.

    Human and Social Dynamics
    Knowledge sharing is more than simply channeling the right information to the right people at the right time. People learn when they are engaged. Mere presentation of information did not result in learning. Learners have to be actively involved for behaviors to change, for insights to occur, and for problems to be solved. Today, many learning programs at AT&T have case- based activities and action-based learning components. Learners engage in making choices. They interact physically or virtually with others in discussions and critiques. They also obtain content information that are increasingly "personalized" for their interest at a given moment.

    Economic and Political Dynamics
    Knowledge is an intangible object for exchange. Like tangible goods markets, the knowledge market has "buyers" and "sellers", and "brokers" who bring them together. It has its own "currency," which is predicated on the expectation that when knowledge is shared (i.e. "sold"), something will be given back. Sellers care passionately about what knowledge is shared. A reputable seller will see increased demands from buyers who want to acquire more. Some people share knowledge because they have expectations of what one can gain or lose. Others share because they enjoy the recognition through giving. Therefore, if the political dynamics of an organization enable "hoarders" of knowledge to thrive, then the potential knowledge seller has little incentive to share their experience, because there is less possibility of gains or recognition.

    Set aside the technology. Building and sharing knowledge is a human and social endeavor, based on genuine relationship and the anticipation of mutual benefit. Regardless of the sophistication of your eLearning or Knowledge Management environment, if you ignore the human, social, political and economic dynamics, your investment may have less a positive return.

    For a little more information about Dr. Siu, click here>>

  • Corporate Universities
  •    Elevate Human Capital Management to Create a Learning Culture

    There are roughly 2000 Corporate Universities in the US and this number is rapidly rising. Why are organizations moving toward this centralized approach to human capital management and what success factors are paving the way?

    Unlike traditional employee training activities spawned by the efforts of Human Resource departments and individual training units, successful Corporate Universities are founded on employee education as a means of achieving clearly defined strategic business goals and performance improvements. Corporate Universities are the tool for driving cultural and business change.

    The Corporate University is a tactic, not necessarily a place, where all levels of employees, and sometimes customers, partners and suppliers, participate in learning experiences to impact strategic objectives of the business. The rise of networked environments and internet communications has spawned the "virtual corporate university" to capture, utilize and preserve knowledge assets both internal and external to the organization.

    Critical to the success of the Corporate University is CEO level support, a strong governing board, and a clearly stated mission. The governing board must clearly articulate a business strategy and long-term vision that champions the on-going development of a corporate learning culture. Creating a Corporate University can take in excess of 18 months and those that have gone down that path can relay that there are no short-cuts to success.

    Corporate Universities embody knowledge management as part of the corporate culture and are created for the good of the company, not just the individual.

    For more on developing your own Corporate University, click below to contact the Corporate University Xchange.

    More Info >>

  • Let's Get Personal
  •    Did you know you can receive personalized supplements to the eLearning evolution?

    Click on edit your interests at the bottom of this email and select Consulting Tools within your 'Areas of Interest'. Each month you'll automatically receive a link to a consulting tool that can add value to your training projects. Included are directions on how to use the tool in your business.

    But Note - you only get the link if you select 'Consulting Tools' when you 'edit your interests'. So click on edit your interests now to 'get Personal' with rapidLD!

  • What's COOL...What's HOT...
  •    Lectora Professional Publishing Suite by Trivantis
    Powerful publishing and portability options

    rapidLD works with a large number of clients that have a need for media-rich, interactive content for use by their employees, customers, and partners. There are many powerful tools on the market today that allow a trained content development specialist to develop engaging content. The barrier that most of our customers face is that they do not have the resources or skill sets required to quickly develop and publish professional-quality content that is compatible with their learning management system (LMS). Additionally, mobile devices are becoming more and more prevalent, and there needs to be a method for making content available on PDAs.

    Trivantis has addressed these needs with their flagship product, Lectora Professional Publishing Suite, and their new offering, Lectora Publisher for Palm/PocketPC. For several years now, the Lectora product has been establishing its name as a product that anyone with basic computer skills can use to create and publish appealing, interactive content.

    Lectora allows you to publish content in accordance with AICC and SCORM standards with one click. This allows any compliant LMS to seamlessly launch and track the use of the content.

    To complement this tool, Trivantis recently released a mobile computing version of the Lectora Publisher that allows content to be published for use on PDA (Palm and PocketPC) devices. You can even optionally work with Trivantis to convert your existing content to PDA- ready format.

    In addition to the above publishing and portability options, with Lectora Publisher's ease-of-use feature, a subject matter expert can quickly develop a course using Lectora without having any programming skills or specialized development tool experience.

    Features that contribute to ease-of-use and speed to delivery include:

    * User-friendly interface

    * Built-in templates

    * Built-in assessment/survey engine

    * Built-in action automation tools to create dynamic learning events

    * Built-in wizards for titles, buttons, backgrounds

    * Built-in editors for audio, images, and video

    * One-click publishing to Executable, HTML, CD-ROM, AICC, SCORM

    * Ability to reuse previous content via templates and event importing

    Lectora truly is an affordable, powerful and productive tool for creating media-rich, dynamic, interactive eLearning content. If you're familiar with using basic computer programs, you'll be creating professional eLearning content with Lectora in no time at all.

    Visit the Trivantis web site (Even their web site was created using Lectora) >>

  • rapidLD eLearning evolution (e2) Overview
  •    If you haven't been to our web site recently, check out the latest updates, including the new eLearning evolution (e2) overview.

    More info>>


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